Thuraya
Inspired by Erba Pura
01 — The house
Every Rimala carries an Arabic name for something the desert does — the midday heat, the mirage, the trace a walker leaves. Each is a 55 ml extrait de parfum, blended and filled in the UAE by Al Jaaf, a perfume house since 2008.
02 — Selected
Inspired by Erba Pura
Inspired by La Vie Est Belle
Inspired by Purpose 50
Inspired by Golden Dust
Inspired by Ombre Nomade
Inspired by Explorer Ultra Blue
03 — The bottle
The flacon
The highest oil load we make. A heavy flat-shouldered flacon, a black lacquer cap, and the scent’s own desert printed on the label in gold foil.
The name
Each name is set in gold calligraphy over the landscape it describes, with the Latin transliteration beneath it. The name is the brief.
The carton
Boxes are uncoated kraft board with a blind-deboss dune pattern — no lamination, no foil blocking on the carton, recyclable as it is.
The fill
Compounded, left to macerate and filled here by Al Jaaf, a perfume house working out of the Emirates since 2008.